Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies on BBB websites to remember your preferences, improve website performance and enhance user experience, and to recommend content we believe will be most relevant to you. Most cookies collect anonymous information such as how users arrive at and use the website. Some cookies are necessary to allow the website to function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary cookies must always be enabled.

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.

Find a Location

Hooked & Company has 9 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.
    • Hooked & Company

      4 Mountainview Ter Suite 301 Danbury, CT 06810-4116

      BBB Accredited Business
    • Hooked & Company

      915 W Harmony St Neosho, MO 64850-1630

    • Hooked & Company

      PO Box 6014 Jefferson City, MO 65102-6014

    • Hooked & Company

      2931 E Mccarty St Jefferson Cty, MO 65101-4431

    • Hooked & Company

      PO Box 6023 Jefferson Cty, MO 65102-6023

    Business ProfileforHooked & Company

    Book, Compact Disc, and DVD Club
    HeadquartersMulti Location Business
    BBB accredited business
    The Complaints and Reviews shown on this HQ profile may have been submitted against either the HQ itself or one of the corporate-owned locations found under "Find Locations".

    At-a-glance

    Customer Reviews

    1.29/5stars

    Average of 7 Customer Reviews

    Customer Complaints

    16 complaints closed in last 3 years

    5 complaints closed in last 12 months

    BBB Rating & Accreditation

    Accredited Since: 5/1/1975

    Years in Business: 64

    Customer Reviews are not used in the calculation of BBB Rating

    Overview of BBB Rating

    Overview

    Hooked & Co (formerly Early Moments) has been bringing stories and learning programs to families since the 1960s. We’re proud to share nostalgic stories from Dr. Seuss, Disney, Baby Einstein, National Geographic Kids with families who cherish the lifelong memories they make reading together. In the 1980s, our history of reading instruction began with the creation of Hooked on Phonics. The program evolved over time, adapting to changing technology to create products that fit modern families. Now, these programs work together to bring families their first introduction to reading instruction, and plenty of stories to build a library that celebrates reading together (and independently!). We’re continually expanding our offerings to include additional subject areas, like Spelling and Math.

    Business Details

    This is a multi-location business.

    Find a Location

    Hooked & Company has 9 locations, listed below.

    *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

      Country
      Please enter a valid location.
      • Hooked & Company

        4 Mountainview Ter Suite 301 Danbury, CT 06810-4116

        BBB Accredited Business
      • Hooked & Company

        915 W Harmony St Neosho, MO 64850-1630

      • Hooked & Company

        PO Box 6014 Jefferson City, MO 65102-6014

      • Hooked & Company

        2931 E Mccarty St Jefferson Cty, MO 65101-4431

      • Hooked & Company

        PO Box 6023 Jefferson Cty, MO 65102-6023

      Headquarters
      4 Mountainview Ter Suite 301, Danbury, CT 06810-4116
      BBB File Opened:
      2/1/1972
      Years in Business:
      64
      Business Started:
      12/28/1959
      Business Started Locally:
      12/28/1959
      Business Incorporated:
      8/19/2008
      Accredited Since:
      5/1/1975
      Type of Entity:
      Corporation
      Alternate Business Name
      • Sandvik Publishing Interactive, Inc.
      • Early Moments
      • Hooked on Phonics
      Business Management
      • Mr. Robert Israel, President
      • Ms. Asheley Clune, Director of Customer Service
      Contact Information

      Principal

      • Mr. Robert Israel, President

      Customer Contact

      • Ms. Asheley Clune, Director of Customer Service
      Additional Contact Information

      Website Addresses

      Customer Complaints

      16 Customer Complaints

      Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

      File a Complaint

      Customer Reviews

      7 Customer Reviews

      What do you think? Share your review.

      How BBB Processes Complaints and Reviews

      Start a Review

      Most Recent Customer Review

      Heather P

      1 star

      08/20/2024

      I tried to get the service they double charged my card and then said that they didn't accept my card as payments this is clearly a scam I would not suggest getting hooked on phonics for anyone their customer service is trash their employees are trash if your child needs help reading please seek other means to help them read because hooked on phonics is not a good company

      Local BBB

      BBB Serving Connecticut

      BBB Reports On

      BBB reports on known marketplace practices.

      BBB Business Profiles may not be reproduced for sales or promotional purposes.

      BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

      When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

      BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

      As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.